AFFINITY

CROSS

Example List

INTENT

SOCIO/DEMO

View Legend

AFFINITY

AUTOMOTIVE MOTORCYCLE CPM 7,00 € | UserPoints: 1600

MOTORCYCLE
CPM 6,00 €

BUSINESS & FINANCE CPM 5,00 € | IMPS: 2700000

BANK
CPM 6,00 € | IMPS: 2600000

FINANCE
CPM 6,00 € | IMPS: 2700000

WORK
CPM 6,00 € | IMPS: 1000000

CULTURE / LEISURE / ENTERTAINMENT CPM 5,00 € | IMPS: 6800000

ART / ENTERTAINMENT
CPM 6,00 € | IMPS: 1700000

− ART / ENTRETAINMENT LOVERS
CPM 7,00 € | IMPS: 1000000

CULTURE
CPM 6,00 € | IMPS: 5500000

+ CINEMA
CPM 7,00 € | IMPS: 900000

− CINEMA LOVERS
CPM 8,00 € | IMPS: 650000

− CULTURE LOVERS
CPM 7,00 € | IMPS: 3700000

− TV
CPM 7,00 € | IMPS: 3800000

FOOD & DRINKS CPM 5,00 € | IMPS: 2200000

DRINKS

− ALCOHOL
CPM 7,00 € | IMPS: 600000

− WINE
CPM 7,00 € | IMPS: 1400000

FOOD & DRINKS - KITCHEN
CPM 6,00 € | IMPS: 735000

FOOD & DRINKS LOVERS
CPM 7,00 € | IMPS: 2100000

RESTAURANT
CPM 6,00 € | IMPS: 600000

LIFESTYLE CPM 5,00 € | IMPS: 12500000

CELEBRITY
CPM 6,00 € | IMPS: 3900000

− WRITERS
CPM 7,00 € | IMPS: 600000

FAMILY
CPM 6,00 € | IMPS: 1300000

− WITH CHILDREN
CPM 7,00 € | IMPS: 1100000

FASHION
CPM 6,00 € | IMPS: 900000

− BEAUTY
CPM 7,00 € | IMPS: 1100000

GARDENING
CPM 6,00 € | UserPoints: 4081

LIFESTYLE LOVERS
CPM 7,00 € | IMPS: 9400000

PEOPLE
CPM 6,00 € | IMPS: 4400000

WELLNESS & HEALTH
CPM 6,00 € | IMPS: 1900000

− HEALTH
CPM 7,00 € | IMPS: 1800000

− WELLNESS & HEALTH LOVERS
CPM 7,00 € | IMPS: 1300000

MULTIMEDIA & TECHNOLOGY CPM 5,00 € | IMPS: 1800000

MOBILES
CPM 6,00 € | IMPS: 800000

NEW TECHNOLOGIES
CPM 6,00 € | IMPS: 600000

TELECOM
CPM 6,00 € | IMPS: 4600000

NATURE CPM 5,00 € | IMPS: 2900000

ANIMALS
CPM 6,00 € | IMPS: 2200000

− ANIMALS LOVERS
CPM 7,00 € | IMPS: 1600000

ECOLOGY
CPM 6,00 € | IMPS: 2000000

NEWS CPM 5,00 € | IMPS: 21000000

HEALTH
CPM 6,00 € | IMPS: 700000

INTERNATIONAL
CPM 6,00 € | IMPS: 13200000

LAW
CPM 6,00 € | IMPS: 500000

− JUSTICE ADMINISTRATION
CPM 7,00 € | IMPS: 500000

LOCAL NEWS
CPM 6,00 € | IMPS: 20000000

POLITICS
CPM 6,00 € | IMPS: 7300000

− POLITICS LOVERS
CPM 7,00 € | IMPS: 5300000

REAL ESTATE CPM 5,00 € | IMPS: 2800000

HOUSING
CPM 6,00 € | IMPS: 400000

SHOPPING CPM 5,00 € | IMPS: 2000000

LOCAL PRODUCT
CPM 6,00 € | IMPS: 400000

WEB SHOPPERS
CPM 6,00 € | IMPS: 800000

SPORT CPM 5,00 € | IMPS: 11800000

BASKETBALL
CPM 6,00 € | IMPS: 1100000

CAR RACES
CPM 6,00 € | IMPS: 2900000

CYCLING
CPM 6,00 € | IMPS: 2600000

FOOTBALL
CPM 6,00 € | IMPS: 7100000

HANDBALL
CPM 6,00 € | IMPS: 700000

SPORT LOVERS
CPM 7,00 € | IMPS: 9600000

TRANSPORT & MOBILITY CPM 5,00 € | IMPS: 9800000

MOBILITY
CPM 6,00 € | IMPS: 9500000

TRAVEL CPM 5,00 € | IMPS: 1000000

AIR TRAVEL
CPM 6,00 € | IMPS: 350000

BEACH
CPM 6,00 € | IMPS: 600000

TOURIST DESTINATIONS
CPM 6,00 € | IMPS: 1600000

TRAVEL LOVERS
CPM 7,00 € | IMPS: 1000000

TRAVELERS
CPM 6,00 € | IMPS: 900000

CROSS

Example List of CROSS

18-24 & CAR OWNER CPM 12,00 € | IMPS: 800000

18-34 & AFFINITY AUTOMOTIVE CPM 9,00 € | IMPS: 770000

18-34 & INTENT LOOKING FOR A JOB & RESIDENCE LUXEMBOURG & LANGUAGE LU OR FR CPM 18,00 €

18-34 & RESIDENCE LUXEMBOURG CPM 12,00 € | IMPS: 960000

18-34 & RESIDENCE LUXEMBOURG & WOMEN & NO WORK & LANGUAGE LU OR FR CPM 24,00 €

18-44 & AFFINITY AUTOMOTIVE CPM 9,00 € | IMPS: 1000000

18-44 & ALONE CPM 12,00 €

18-44 & LANGUAGE LUXEMBOURGER CPM 12,00 €

25+ & CAR OWNER CPM 12,00 €

25-34 & AFFINITY FINANCE & FR/EN CPM 13,00 €

25-34 & CSP+ CPM 12,00 €

25-34 & INTENT LOOKING FOR A JOB CPM 10,00 €

25-34 & INTENT LOOKING FOR A JOB & FR/EN CPM 14,00 €

25-34 & RESIDENCE LUXEMBOURG CPM 12,00 € | IMPS: 900000

25-44 & AFFINITY REAL ESTATE CPM 9,00 €

25-44 & AFFINITY TRAVEL CPM 9,00 €

25-44 & IN RELATIONSHIP CPM 12,00 €

25-44 & WOMEN CPM 12,00 € | IMPS: 100000

25-44 IN RELATIONSHIP WITH BABIES CPM 16,00 € | IMPS: 800000

25-44 WITH CHILDREN CPM 12,00 € | IMPS: 890000

25-54 & AFFINITY TELECOM CPM 10,00 €

25-54 & PROPERTIES OWNER CPM 12,00 €

25-54 & RESIDENCE LUXEMBOURG CPM 12,00 €

25-54 & WOMEN CPM 12,00 € | IMPS: 300000

25-54 WITH CHILDREN CPM 12,00 € | IMPS: 950000

25-64 & INTENTION AUTOMOTIVE CPM 10,00 €

25-64 WITH CHILDREN CPM 12,00 € | IMPS: 980000

35+ & AFFINITY AUTOMOTIVE CPM 9,00 € | IMPS: 1560000

35+ & AFFINITY BUSINESS FINANCE CPM 9,00 €

35+ & AFFINITY SPORT || TRAVEL CPM 12,00 €

35+ & PROPERTIES OWNER CPM 12,00 € | IMPS: 590000

35+ & WOMEN & RESIDENCE LUXEMBOURG CPM 16,00 €

35+ CSP+ CPM 12,00 €

35-24 & AFFINITY TRAVEL & SPORT CPM 10,00 €

35-44 & AFFINITY AUTOMOTIVE CPM 9,00 € | IMPS: 800000

35-44 LIFE MOMENTS - WITH CHILDREN CPM 12,00 € | IMPS: 468000

35-54 & AFFINITY AUTOMOTIVE CPM 9,00 €

35-54 & AFFINITY MUSIC CPM 10,00 € | IMPS: 500000

35-54 & INTENT - REAL ESTATE CPM 12,00 €

35-64 & AFFINITY AUTOMOTIVE CPM 9,00 € | IMPS: 1100000

35-64 WITH CHILDREN CPM 12,00 € | IMPS: 950000

45+ & CSP+ CPM 12,00 €

45+ & WOMEN CPM 12,00 € | IMPS: 1450000

45+ REAL ESTATE CPM 9,00 €

45+ WITH CHILDREN YOUNG ADULT & AFFINITY CULTURE / ENTERT. CPM 13,00 € | IMPS: 700000

45-54 & CSP+ CPM 12,00 € | IMPS: 750000

55+ & CSP+ CPM 12,00 €

55+ & HOUSING OWNER CPM 12,00 € | IMPS: 550000

55+ & INTENT REAL ESTATE CPM 10,00 € | IMPS: 1200000

55+ & RESIDENCE LUXEMBOURG CPM 12,00 €

65+ & RESIDENCE LUXEMBOURG CPM 12,00 €

<18 & RESIDENCE LUXEMBOURG CPM 12,00 €

<25 & RESIDENCE LUXEMBOURG CPM 12,00 €

<35 & AFFINITY REAL ESTATE CPM 9,00 €

<35 & LANGUAGE LUXEMBOURGER CPM 12,00 € | IMPS: 1300000

AFFINITY AUTOMOTIVE OR INTENT AUTOMOTIVE CPM 6,00 €

AFFINITY BUSINESS FINANCE & RES. LUX. CPM 9,00 €

AFFINITY CULTURE & LANGUAGE LU CPM 9,00 € | IMPS: 5100000

AFFINITY ECOLOGY & BUSINESS & FINANCE CPM 7,00 € | IMPS: 500000

AFFINITY ECOLOGY & LUXEMBOURGISH CPM 10,00 €

AFFINITY FASHION & RESIDENCE LUXEMBOURG CPM 10,00 €

AFFINITY FASHION OR SHOPPING CPM 6,00 € | IMPS: 3000000

AFFINITY REAL ESTATE & LANGUAGE LUXEMBOURGER CPM 5,00 €

AFFINITY TRAVEL & IN RELATIONSHIP CPM 9,00 €

AFFINITY TRAVEL OR AFFINITY SHOPPING CPM 6,00 €

AFFINITY TRAVEL OR INTENT TRAVEL CPM 6,00 €

CAR OWNER & AFFINITY FOOD & DRINKS RESTAURANTS CPM 12,00 € | IMPS: 650000

CSP+ & AFFINITY AUTOMOTIVE CPM 9,00 € | IMPS: 1000000

CSP+ & AFFINITY BUSINESS & FINANCE CPM 9,00 € | IMPS: 800000

CSP+ & AFFINITY CINEMA CPM 9,00 € | IMPS: 400000

CSP+ & AFFINITY ELECTRIC CAR OR ECOLOGY CPM 12,00 € | IMPS: 750000

CSP+ & AFFINITY TRAVEL CPM 9,00 € | IMPS: 750000

CSP+ & INTENT AUTOMOTIVE CPM 10,00 €

CSP+ & INTENT REAL ESTATE CPM 10,00 €

CSP+ & LANGUAGE LUXEMBOURGER CPM 8,00 €

CSP+ & OWNER PROPERTIES CPM 12,00 €

CSP+ & RESIDENCE LUXEMBOURG CPM 12,00 € | IMPS: 300000

CSP+ OR INDEPENDENT & ARTISAN CPM 8,00 € | IMPS: 1000000

CSP+ OR INDEPENDENT & ARTISAN + AFFINITY BUSINESS & FINANCE CPM 9,00 €

FAMILY WITH BABIES OR YOUNG CHILD & AFFINITY CULTURE CPM 9,00 € | IMPS: 800000

FAMILY WITH CHILDREN & RESIDENCE LUXEMBOURG CPM 12,00 €

FAMILY WITH CHILDREN OR IN RELATIONSHIP & RESIDENCE LUXEMBOURG CPM 12,00 €

FAMILY WITH YOUNG ADULT & LANGUAGE lUXEMBOURGER CPM 12,00 €

FAMILY WITH YOUNG ADULT & RESIDENCE LUXEMBOURG CPM 12,00 €

GEO. LUXEMBOURG WITHOUT BORDERS CPM 12,00 €

GERMAN OR BELGIAN RESIDENT BORDER CPM 8,00 € | IMPS: 3700000

HOUSE OWNER & TENANT CPM 8,00 € | IMPS: 500000

IN RELATIONSHIP & RESIDENCE LUXEMBOURG CPM 12,00 €

IN RELATIONSHIP NO MARRIED CPM 8,00 €

INDEPENDANT & ARTISAN & AFFINITY BUSINESS & FINANCE CPM 9,00 €

INDEPENDENT & ARTISAN & AFFINITY AUTOMOTIVE CPM 9,00 € | IMPS: 1300000

INDEPENDENT & ARTISAN LOOKING FOR JOB CPM 12,00 € | IMPS: 1200000

INTENT - BANK & INSURANCE & LUXEMBOURGISH CPM 12,00 €

INTENT AUTOMOTIVE ELECTRIC CAR CPM 11,00 €

INTENT LOOKING FOR A JOB & AFFINITY FINANCE CPM 8,00 €

INTENT PURCHASE OR RENTAL SEARCH CPM 8,00 €

LANGUAGE EN - BORDER BE - FR - DE CPM 12,00 €

LIFESTYLE & ECOLOGY CPM 7,00 €

MEN & AFFINITY SHOPPING CPM 9,00 €

OWNER GARDEN OR AFFINITY GARDENING CPM 8,00 €

PARENTS WITH YOUNG CHILD OR YOUNG ADULT CPM 8,00 € | IMPS: 1450000

PET OWNER & AFFINITY PET CPM 9,00 € | IMPS: 1100000

PET OWNER OR AFFINITY NATURE ANIMALS CPM 8,00 €

PROPERTIES OWNER & LANGUAGE LUXEMBOURGER CPM 8,00 €

PROPERTIES OWNER & RESIDENCE LUXEMBOURG CPM 12,00 €

PROPERTIES OWNER & RESIDENCE LUXEMBOURG & AFFINITY ECOLOGY CPM 14,00 € | IMPS: 500000

RESIDENCE BORDERS 45+ CPM 12,00 € | IMPS: 850000

RESIDENCE BORDERS WITH CHILDREN YOUNG CHILD CPM 12,00 €

RESIDENCE LUXEMBOURG & AFFINITY AUTOMOTIVE CPM 9,00 € | IMPS: 1800000

RESIDENCE LUXEMBOURG & AFFINITY ECOLOGY CPM 9,00 €

RESIDENCE LUXEMBOURG & HOUSING OWNER 45+ CPM 16,00 € | IMPS: 5500000

RESIDENCE LUXEMBOURG 35+ CPM 12,00 € | IMPS: 1500000

RESIDENCE LUXEMBOURG WITH CHILDREN YOUNG CHILD CPM 12,00 €

TRANSPORT PUBLIC OR BICYCLE OR PEDESTRIAN & LUXEMBOURG CITY CPM 12,00 €

WOMEN & AFFINITY SHOPPING CPM 9,00 €

WOMEN & CSP+ CPM 12,00 € | IMPS: 1000000

WOMEN AFFINITY BUSINESS & FINANCE CPM 9,00 € | IMPS: 800000

WOMEN WITHOUT CHILDREN CPM 8,00 € | IMPS: 1350000

INTENT

AUTOMOTIVE CPM 6,00 € | IMPS: 2200000

BUY NEW CAR
CPM 8,00 € | IMPS: 800000

BUSINESS & FINANCE CPM 6,00 € | IMPS: 2300000

BANK & INSURANCE
CPM 8,00 € | IMPS: 1900000

MORTGAGE LOAN
CPM 8,00 € | IMPS: 700000

EDUCATION CPM 6,00 € | UserPoints: 6014

FURNITURE CPM 6,00 € | UserPoints: 16541

MULTIMEDIA & TECHNOLOGY

TELECOM
CPM 8,00 € | IMPS: 1700000

REAL ESTATE CPM 6,00 € | IMPS: 2500000

MORGAGE LOAN
CPM 8,00 € | IMPS: 700000

PURCHASE SEARCH
CPM 8,00 € | IMPS: 600000

RETAIL CPM 6,00 € | IMPS: 2000000

TRAVEL CPM 6,00 € | IMPS: 500000

WORK

LOOKING FOR JOB
CPM 6,00 € | IMPS: 1700000

SOCIO/DEMO

AGE

18-24
CPM 8,00 € | IMPS: 900000

18-34
CPM 8,00 € | IMPS: 1050000

18-44
CPM 8,00 € | IMPS: 1200000

18-54
CPM 8,00 € | IMPS: 1400000

25+
CPM 8,00 €

25-34
CPM 8,00 € | IMPS: 900000

25-44
CPM 8,00 € | IMPS: 1150000

25-54
CPM 8,00 € | IMPS: 1350000

25-64
CPM 8,00 € | IMPS: 1550000

35+
CPM 8,00 € | IMPS: 1700000

35-44
CPM 8,00 € | IMPS: 1000000

35-54
CPM 8,00 € | IMPS: 1200000

35-64
CPM 8,00 € | UserPoints: 11628

45+
CPM 8,00 € | IMPS: 1550000

45-54
CPM 8,00 € | IMPS: 1000000

55+
CPM 8,00 € | IMPS: 1350000

55-64
CPM 8,00 € | IMPS: 1000000

65+
CPM 8,00 € | IMPS: 1150000

<18
CPM 8,00 € | IMPS: 1200000

<25
CPM 8,00 € | IMPS: 1250000

<35
CPM 8,00 € | IMPS: 1400000

>18
CPM 8,00 € | IMPS: 2800000

FAMILY

PRA
CPM 8,00 € | IMPS: 900000

GENDER

MEN
CPM 8,00 € | IMPS: 2500000

WOMEN
CPM 8,00 € | IMPS: 2300000

LANGUAGE

ENGLISH
CPM 8,00 € | IMPS: 1400000

FRENCH
CPM 8,00 € | IMPS: 5000000

LUXEMBOURGISH
CPM 8,00 € | IMPS: 19400000

LIFE MOMENTS

ALONE
CPM 8,00 € | IMPS: 1150000

IN RELATIONSHIP
CPM 8,00 € | IMPS: 1400000

− MARRIED
CPM 8,00 € | IMPS: 700000

WITH CHILDREN
CPM 8,00 € | IMPS: 1450000

− PARENT WITH BABIES
CPM 8,00 € | IMPS: 1000000

− PARENT WITH CHILD LOW AGE
CPM 8,00 € | UserPoints: 5109

− PARENT WITH YOUNG ADULT
CPM 8,00 € | IMPS: 1100000

− PARENT WITH YOUNG CHILD
CPM 8,00 € | IMPS: 1100000

WITHOUT CHILDREN
CPM 8,00 € | IMPS: 1550000

OWNER

CAR
CPM 8,00 € | IMPS: 1300000

CAR Over 3Years
CPM 8,00 € | UserPoints: 9611

GARDEN
CPM 8,00 € | IMPS: 400000

HOUSE
CPM 8,00 € | IMPS: 500000

MOTORCYCLE
CPM 8,00 € | IMPS: 450000

PET
CPM 8,00 € | IMPS: 1500000

PROPERTIES OWNER
CPM 8,00 € | IMPS: 700000

RENOVATION & CONSTRUCTION CPM 8,00 € | UserPoints: 1250

RESIDENCE

BORDER
CPM 8,00 € | IMPS: 3200000

BORDERS DE
CPM 8,00 €

BORDERS FR & BE
CPM 8,00 € | IMPS: 2000000

LUXEMBOURG
CPM 8,00 € | IMPS: 2500000

RESIDENCE - BORDER BE
CPM 8,00 € | IMPS: 460000

WORK

CSP+
CPM 8,00 € | IMPS: 1000000

INDEPENDENT / ARTISAN
CPM 8,00 € | IMPS: 800000

NO WORK
CPM 8,00 € | IMPS: 1000000

WORK - EMPLOYEE
CPM 8,00 €

Legend

AFFINITY	Interests, Consumer habits
CROSS	Association / Combination of several segments
INTENT	Intention to purchase, intention of specific acts
Imps	Average monthly impression volume based on a Billboard & Billboard mobile association